In the Nic of time!
November 18th, 2011
Nicola Roberts shares 800 minutes with fans to launch the new Nokia Lumia 800
To celebrate the launch of the much hyped Nokia Lumia 800 at Carphone Warehouse and Best Buy, on November 23rd Nicola Roberts is opening a ‘window’ into her world. Using this latest offering from Nokia that comes powered by the Windows 7.5 operating system, for a mammoth 800 minutes Nicola will take over Carphone Warehouse’s Twitter and Facebook page, publically sharing her entire day, from her whereabouts to her outfits.
Throughout the day, fans will be able to follow Nicola in everything she does from being in studio, to doing media interviews and completing various 800 second challenges. She’ll be using the new Nokia Lumia 800 to upload photos and videos, whilst tweeting and posting messages, giving the British public access all areas as they follow her during the day. Nicola will also be sharing exclusive content from her latest video shoot, giving fans a sneak peek behind the scenes of her next single release. At the end of Nicola’s 800 minutes, she’s set to perform a special secret in-store gig held exclusively for lucky competition winners who’ll have the chance to meet the Girls Aloud star and hear hits from her solo album. Competitions will be running in press and on Carphone’s Facebook and Twitter pages ahead of November 23rd.
Nicola Roberts said, “Dedicating 800 minutes of my time to celebrate the launch of the new Nokia Lumia 800 is going to be such a fun challenge. On the day I’ll be sharing my every move and interacting with fans on Facebook and Twitter. I’m looking forward to seeing how much I can fit in!”
The streamlined social media experience of the Nokia Lumia 800 combines Facebook, Twitter and LinkedIn feeds as well as Chat and text messages into a live stream so all updates can be found in one, central place. With its super-fast browsing and face detection for picture tags, users can go from pocket, to photo, to Facebook in seconds. Plus, Facebook contacts are integrated directly with the phone’s phonebook; ensuring details are always kept up to date. The Nokia Lumia 800, is available now from free on a £26 per month contract or for £449.95 on Pay As You Go.
Graham Stapleton, Chief Commercial Officer for Best Buy Europe, said “We are very excited to be working with Nicola to launch this great phone. The Lumia 800 marks the start of new partnership between two of the biggest technology companies in the world – Microsoft and Nokia, and we have every confidence the handset will impress users with its speed, capabilities and design.”
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Available from all Carphone Warehouse and Best Buy stores
http://www.carphonewarehouse.com or 0800 925 925
For further information please contact Freud Communications:
T: 020 3003 6513
Notes to Editors
• To follow Nicola Roberts on November 23rd visit http://www.facebook.com/carphonewarehouse or follow @CPWTweets
• Carphone Warehouse is the largest independent mobile phone retailer in the UK, with over 800 stores nationwide
• Discover how to get more from your gadgets with eye openers from Carphone Warehouse. eye openers is a YouTube channel which features videos of Carphone Warehouse team members sharing useful hints and tips on everything from laptops to Sat Navs to the latest mobile phones. With new videos being added each month, users can search through hundreds of videos at http://www.youtube.com/user/eyeopeners
• Best Buy UK is part of the world’s leading technology store and has eleven stores in the UK – in Thurrock (Essex), Hedge End (Southampton), Merry Hill (Birmingham), Aintree (Liverpool), Croydon, Derby, Hayes, Cribbs Causeway (Bristol), Nottingham, Rotherham and Enfield. For more information go to http://www.bestbuy.co.uk.